Sep
23
2013
by: Angela Santomero | Filed under Conferences, Daniel Tiger's Neighborhood, PRESS
adWeek

On Tuesday I have the privilege of speaking at the 10th Annual Ad Week 2013 (Liberty Theater-Time Square).

 

Tara Sorenson

The Amazon Leadership Breakfast: Kidsourcing: Turning Feedback into Great Entertainment panel will be moderated by Amazon Studios Head of Kids Development Tara Sorensen.

 

ALiceThe Amazon Leadership Breakfast will also include Amazon Studios Educational Advisor Dr. Alice Wilder. We’ll be discussing the importance of harnessing feedback from our customers, old & especially young, in our ongoing mission of creating quality media.

 

We’ll be sharing who our two key customers are and not only why our formative research process is so unique in this business, but why we feel it’s integral for us to pay such strict attention to it.

 

While this particular leadership breakfast is by invitation only, I’ll be sure to share the details later this week..I’m good like that :)
Sep
18
2013
by: Angela Santomero | Filed under Good Use of Media, Stuff We Love, Super Why!
Truglio

Dr Alice Wilder, Dr Rosemarie Truglio & Angela Santomero

Many years ago, armed with the mission to change kids media, I attended Columbia University’s Teacher’s College. Pursuing a master’s degree in child development and psychology, with a specialty in instructional media & technology, I was fortunate to have Dr. Rosemarie Truglio as my advisor.

Dr Truglio informed me about the incredible research on children and television, as well as how to maximize the creative to teach.  She gave me the confidence to write my first show, The Magic Library, which transformed into PBS’ Super Why!.

UNIVERSITY OF KANSAS

Last night I attended a reception in NYC which honored Dr. Rosemarie T. Truglio with the University of Kansas’ 2013-2014 Distinguished Alumni Award.

Dr Rosemarie is now the senior vice president of education and research at Sesame Workshop. She is responsible for the development of the curriculum on which “Sesame Street” is based, and she oversees all educational research pertaining to the development of “Sesame Street” content.SANTOMERO & TRUGLIO

I am honored to be one of Dr Truglio’s many accomplishments!  Congratulations on last night’s Distinguished Alumni Award award and thank you, Rosemarie, for your brilliance, support and most of all, your friendship.

Aug
27
2013
by: Angela Santomero | Filed under Blue's Clues, Parenting

Back to School

Throughout the years, the back to school theme has made its into many of my preschool TV scripts. Probably my favorite one is the Blue’s Clues script I wrote when Steve (our main character) goes back to school, leaving for college in 2002..YIKES! Feel free to not do the math here. Blues Clues Logo

We wrote 3 episodes leading up to the introduction of the new host, Joe and Steve’s going back top school. This way, when Steve left for college, Blue and the kids at home were already comfortable with the idea of Joe. The key was getting the audience used to the change before it actually happened. Who knew that, still today, many parents are up in arms about the change?! But back to my point, which is that the process was pivotal.

I try to always look at everything from the kid perspective. So, every fall I have a few back-to-school prep steps that seem to help the kids with the transition.

I hope that these 5 Tips will help you through a seamless transition:

Start the back-to-school routines a week before school starts: We go to bed on “school time”, start doing some “homework” and try to keep our nights low key. This especially helps with the stress of the mornings, when school starts back up.

Get the wipe on/wipe off calendar ready: We keep track of everything two months at a time. My kids are encouraged to add to the calendar as well. However, they think: “If it’s on the calendar then we do it!”..hence all of the waterpark and trampoline room notations

Blues Room Back to School

Put a bulletin board up in plain sight:  We use this for all of the paperwork that goes back and forth (permission slips, projects, field trips). Sounds simple but it’s amazing how quickly our papers get lost or overlooked without it.

Have a spot for the inevitable miscellaneous stuff: We empty a whole drawer in the kitchen for each of my girls for them to put all of their “stuff” in. We keep art projects (big paper plate man? Cute! On the fridge then in the drawer!), homework that has been returned, anything that comes home in the “folder!” Then we organize it into a big bin, labeled with each child’s name, at the end of each month. This keeps everything in one place while we’re busy during the school year.

Schedule Playdates: If my girls are feeling anxious about seeing old friends, playdates with our school friends are imperative. It also gets them excited about seeing the rest of the gang at school.

Please let us know what tips have helped you & your family get over the September Blues

Aug
15
2013
by: Angela Santomero | Filed under Daniel Tiger's Neighborhood

RogersPhoto

Forty four years before Daniel Tiger’s Neighborhood saw the light of day, James Karageorge took this Mister Rogers’ Neighborhood photo in 1968.

That same year, Fred Rogers also premiered his show on it’s very first U.S. network.

Seen in the photo are: Fred Rogers, Greg King (Lighting) Michael Keaton (Stagehand), Nick Tallo (grip), Jimmy Seech (floor manager), Kate Kearney (Executive Producer) & Sandy.

Who knew Batman (aka Michale Keaton) was a stagehand on Fred Rogers?

 

Fact checkers: How did I do here?!

Aug
06
2013
by: Greg | Filed under Dad's Clues, Parenting

13My oldest daughter turns 13 in five months

The fact that she’s almost a teen has been staring me down for some time now.

When I look at her baby picture on my desk..yup, almost there.

When I see her talk to friends using my very own mannerisms..yup, almost there.

When I do the final check of the house before going to sleep, amazed at how her toes already touch her bed’s footboard. Yup. There too

 

Well on Friday evening, she was going to see a friend perform in a show. Before the performance, she planned to meet two “old friends” who’d join her. A girl, who has little to do with this story..and a boy.

This b-o-y happens to be a couple years OLDER than my little girl who, just yesterday, would only wear sequined, crinoline tutus and pigtailed hair. 

It also needs to be mentioned that it couldn’t be any clearer that this boy enjoys my daughter’s company..very much

So, yes:

  • I agreed to send my daughter
  • without her parent
  • out into a dark theater
  • with a boy that really digs her

I knew this was it.

I’m gonna throw up!

 

The age that I started “dating” is completely irrelevant here! Or is it? Yes, it is..it is.

I felt as if I could have flown round trip to Fiji waiting for my daughter to return home that night. But when she finally came into the house I knew I could not..must not, blow the exchange, so I nonchalantly went about my business..let a second or two pass and then casually inquired about her evening.

 

Did I get what I got because that’s what I wanted to hear?

I don’t care.

Because she was happy and I was happy.

 

Any parental tips are gladly appreciated in the comments section below. In other words..HELP!