Never mind your money management skills, how is your child’s financial literacy these days?
While I think it’s globally understood that there’s room for improvement, my good friend and colleague, Dr. Alice Wilder, rolled up her sleeves to address this issue half a world away.
Less than 2 months after receiving a 2012 EIFLE Award (US govt’s Excellence in Financial Literacy Education), Cha-Ching Money-Smart Kids just picked up a Cynopsis (Interstitial Series-Educational) Award for it’s multi-platform educational series focused on worldwide financial literacy for kids ages 7 to 12. The Earn, Save, Spend and Donate mantra is revisited throughout the animated program which presently reaches 4.5 million households throughout Asia (Hong Kong, Indonesia, Malaysia, the Philippines, Singapore, Thailand & Vietnam) via Cartoon Network.
Developed by Prudential Corporation Asia, through a partnership with the Philippines’ Department of Education Kids, Cha-Ching has been further extended to schools in the region to set the groundwork for such well needed & priceless financial literacy.