On Tuesday I have the privilege of speaking at the 10th Annual Ad Week 2013 (Liberty Theater-Time Square).


Tara Sorenson

The Amazon Leadership Breakfast: Kidsourcing: Turning Feedback into Great Entertainment panel will be moderated by Amazon Studios Head of Kids Development Tara Sorensen.


ALiceThe Amazon Leadership Breakfast will also include Amazon Studios Educational Advisor Dr. Alice Wilder. We’ll be discussing the importance of harnessing feedback from our customers, old & especially young, in our ongoing mission of creating quality media.


We’ll be sharing who our two key customers are and not only why our formative research process is so unique in this business, but why we feel it’s integral for us to pay such strict attention to it.


While this particular leadership breakfast is by invitation only, I’ll be sure to share the details later this week..I’m good like that 🙂

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